Marketing and media

Marketing and promotion activities help establish your organisation's brand and inform the wider community about your services. They can also help attract clients and funding.

A number of marketing techniques may help raise your organisation's profile.

Get help

• Management Support Online has information sheets on 'Identifying your purpose' and 'Clarifying purpose', as well as a tool to help review your marketing campaign's purpose, a media release template (DOC 192KB) and a sample of a marketing plan (DOC 220KB).
• Our Community has help sheets, tools and resources to assist with developing and communicating your organisation's message and improving its ability to attract support.
• Community builders , a NSW Government resource, has information and links about how to promote your message and various marketing techniques to consider.
• The Australian Government's Department of Communications, Information and the Arts website provides information on how to promote your organisation's website.
• The Queensland Government's Community relations resource kit (PDF 535 kB) helps organisations develop community relations marketing / public relations plans.